What we do
The best way to choose a company is to peruse their portfolio. If you like what you see and they’ve built sites for businesses on your scale they’re probably a good choice. They’re going to do a great deal of work for you, but it’s important to remember that you have a job to do as the client. Your task is to be as clear and concise with your desires as possible. They can’t make magic happen or pull together a design out of nothing and make it what you’re imagining in your head if you’re not being clear about what you want. Talk to any design firm and their number one complaint is always that some customers don’t have any idea what they want and it makes for a maddening experience. So, before you hire a design company make sure that you know what you’re looking for in a site and what you want to accomplish with it.
Once you’ve done your homework you can schedule a meeting with the web services company you chose to begin the process. That first meeting consists of you getting to know the team you’ll be working with and giving them an in depth overview of your business and what you want from a website. Be prepared to answer lots of questions. If they’re any good at their jobs they’ll pick your brain clean of every bit of information you have about your business in order to translate it into an exceptional website that will surpass your expectations and put you head and shoulders above your competition (it’s helpful to be familiar with your competition so you know what they’re doing online and how you can do it better).
After that first meeting the web services company will get to work on design mockups. Think of these as rough drafts. They want to give you an idea of what the site will look like when it’s finished so that you can pick the one you like best and give feedback on how it can be changed to better suit your needs. Once you’ve decided on a design you like – most companies to more than one rough draft and some will do upwards of a dozen for you to choose from – they’ll begin to flesh it out into a full-fledged site. That’s when the full graphical work gets done, any text you’ve provided (or that they’ll be writing for you) will be added in, and any databases and back end programming will be completed and brought to functionality.
The final step is to take your site live. It will first be put on a test server so you can access it and ensure that everything is working properly before it’s released to the public. If you’re not already knowledgeable on how to use the site, update information, etc, the company will provide you with training on how to use your new site and make it flourish.
At that point you can take your site and leave, but any good web services firm offers a suite of services to help grow your business and strengthen your presence online. One of the annoying truths of the web these days is that SEO, or search engine optimization, is an absolute necessity if you’re going to compete. There are usually hundreds of sites in any given business niche, which means your website needs to be finely tuned to capture the customers you’re looking for. SEO begins with researching your target market and choosing the proper keywords to focus on. All the text on your website is then optimized to give you the best search results possible for your target keywords. A full-fledged SEO service also includes monthly blog/content updates to give you site a sense of growth and vibrancy that search engines love. Nothing is more important to build an online business than search engine traffic, so it’s worth putting in as much effort as is necessary in that arena.
Most web services companies including a marketing division that can help you launch your online business to the widest audience possible. If you already have experience in that field you may not need their assistance, but if not it’s unwise to go it on your own. It’s exceptionally challenging to stand out in the ever-growing online marketplace, so having experienced people to help you can be the difference between success and failure. Any new business needs a marketing budget, so be clear with the company what yours is and they’ll work within it to help you reach the customers you seek.
A typical marketing service includes helping you find the right keywords/target market for your business, creating ongoing content for your site to give it a vibrant feel, monitoring the incoming traffic to your site to help you better target future customers, offering you in depth market research to improve your business, social media management. There are so many ways to reach people these days that it can be impossible to do it on your own, so having a firm with expertise in these areas is enormously helpful and well worth the cost.
If you’re serious about running an online business you need to spend time researching the right web services firm for you. Don’t be afraid to make calls and schedule meetings to see which company fits your needs. If they’re not willing to sit down and talk you through their process without charging and exorbitant fee then they’re not the company for you.
Our experts produce highest quality clean code, easy to read by users and bots.
We use the best security methods and applications to ensure total security of our clients.
We provide our services using the newest technologies and techniques which guarantee top performance.
Every single byte of data we produce is absolutely compatible with all known devices and screens.
Our social engeniers develop custom strategy for every client making sure everything is at top performance.
We refer to our work like cutting diamonds, perfectly balanced and maximising the value of every project.